The Collection
Brand Strategy, Positioning, Branding, Art direction, Brand Identity, Webdesign, Design,
The Collection is an unprecedented network of high-quality office space across Amsterdam’s most prestigious monumental addresses. TC offers unique, state of the art office buildings with unparalleled amenities and a hospitality-driven service level, ensuring a seamless and enriching work environment. From it’s inception to it’s present success, I have created the brand’s strategy and positioning, it’s entire (visual) identity, webdesign, and was responsible for the creative direction of the marketing campaigns, content creation and all brand activities.